Steve Blank, Author at VentureBeat

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Steve Blank is a retired serial entrepreneur-turned-educator who has changed how startups are built and how entrepreneurship is taught. He created the Customer Development methodology that launched the lean startup movement, and wrote about the process in his first book, The Four Steps to the Epiphany. His second book, The Startup Owner’s Manual, is a step-by-step guide to building a successful company. Blank teaches the Customer Development methodology in his Lean LaunchPad classes at Stanford University and Columbia University where he is a senior fellow for entrepreneurship. He is the architect of the National Science Foundation Innovation Corps and co-creator of Hacking for Defense, a course piloted at Stanford and now taught in 23 universities that uses Lean Startup techniques to address real-world national security problems. He writes regularly about entrepreneurship at www.steveblank.com.

Rising out of the crisis: Where to find new markets and customers

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Rising out of the crisis: Where to find new markets and customers

Steve Blank June 20, 2020 12:12 PM

A coronavirus survival strategy for your startup

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A coronavirus survival strategy for your startup

Steve Blank March 18, 2020 3:10 PM

How to raise money – it’s a journey not an event

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How to raise money – it’s a journey not an event

Steve Blank February 22, 2020 4:44 PM

Convincing investors that you’re Facebook, not Friendster

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Convincing investors that you’re Facebook, not Friendster

Steve Blank October 24, 2019 5:30 PM

Why entrepreneurs start companies rather than join them

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Why entrepreneurs start companies rather than join them

Steve Blank April 12, 2018 5:10 PM

Leadership is more than a memo

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Leadership is more than a memo

Steve Blank March 20, 2018 7:15 PM

Corporate innovators: How to get your slow organization moving faster

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Corporate innovators: How to get your slow organization moving faster

Steve Blank September 19, 2017 6:05 PM

Entrepreneurs hungry for perspective should work outside Silicon Valley

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Entrepreneurs hungry for perspective should work outside Silicon Valley

Steve Blank August 14, 2017 12:35 PM

Why good people leave large tech companies

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Why good people leave large tech companies

Steve Blank July 11, 2017 6:10 PM

Tesla lost $700 million last year, so why is it worth $60 billion?

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Tesla lost $700 million last year, so why is it worth $60 billion?

Steve Blank June 14, 2017 4:05 PM

Everything your startup needs to know about marketing communications

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Everything your startup needs to know about marketing communications

Steve Blank April 6, 2017 4:32 PM

Why some startups win

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Why some startups win

Steve Blank March 15, 2017 8:02 PM

The no-excuses culture

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The no-excuses culture

Steve Blank March 8, 2017 8:15 PM

Entrepreneurs: Don’t let process distract you from finding the strategy

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Entrepreneurs: Don’t let process distract you from finding the strategy

Steve Blank February 28, 2017 7:05 PM

Why Tim Cook is Steve Ballmer

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Why Tim Cook is Steve Ballmer

Steve Blank October 25, 2016 6:10 PM

Working hard is not the same as working smart

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Working hard is not the same as working smart

Steve Blank September 7, 2016 6:45 PM

Intel Disrupted: Why large companies find it difficult to innovate, and what they can do about it

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Intel Disrupted: Why large companies find it difficult to innovate, and what they can do about it

Steve Blank June 25, 2016 10:05 AM

Starting your life as an engineer: My advice to the Class of 2016

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Starting your life as an engineer: My advice to the Class of 2016

Steve Blank May 25, 2016 6:05 PM

Founders, you were funded for a liquidity event – start looking for one

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Founders, you were funded for a liquidity event – start looking for one

Steve Blank March 23, 2016 3:35 PM

How to build a corporate innovation lab that works

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How to build a corporate innovation lab that works

Evangelos Simoudis, Corporate Innovation Ventures Steve Blank December 26, 2015 10:00 AM

‘Blank’s Rule’: To predict the future, 1/3 of your team needs to be crazy

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‘Blank’s Rule’: To predict the future, 1/3 of your team needs to be crazy

Steve Blank December 19, 2015 12:00 PM

Before you build an innovation lab, answer these 6 questions

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Before you build an innovation lab, answer these 6 questions

Steve Blank Evangelos Simoudis, Corporate Innovation Ventures December 12, 2015 10:00 AM

Hacking corporate culture: How to inject innovation into your company

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Hacking corporate culture: How to inject innovation into your company

Steve Blank September 9, 2015 6:00 PM

Why corporate entrepreneurs are extraordinary – the rebel alliance

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Why corporate entrepreneurs are extraordinary – the rebel alliance

Steve Blank August 25, 2015 6:00 PM

Lean innovation management: Making corporate innovation work

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Lean innovation management: Making corporate innovation work

Steve Blank June 26, 2015 4:00 PM

Organizational debt is like technical debt — but worse

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Organizational debt is like technical debt — but worse

Steve Blank May 19, 2015 6:00 PM

‘Build, Measure, Learn’ doesn’t mean throwing things against the wall to see if they stick

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‘Build, Measure, Learn’ doesn’t mean throwing things against the wall to see if they stick

Steve Blank May 6, 2015 6:00 PM

To help the deaf, this startup first had to learn how to listen

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To help the deaf, this startup first had to learn how to listen

Steve Blank May 1, 2015 8:00 PM

Corporate innovation teams, here’s how to ‘get to yes’ with the rest of the company

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Corporate innovation teams, here’s how to ‘get to yes’ with the rest of the company

Steve Blank March 17, 2015 6:00 PM

Fear of failure and lack of speed in a large corporation

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Fear of failure and lack of speed in a large corporation

Steve Blank March 11, 2015 7:00 PM

What do I do now? The startup lifecycle

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What do I do now? The startup lifecycle

Steve Blank February 11, 2015 4:15 PM

Why is it so hard for women to get taken seriously by VCs?

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Why is it so hard for women to get taken seriously by VCs?

Steve Blank January 20, 2015 6:03 PM

What it’s like to be a woman in a man’s business: Advice from one of the first women in venture capital, Kathryn Gould

What it’s like to be a woman in a man’s business: Advice from one of the first women in venture capital, Kathryn Gould

Steve Blank August 17, 2014 11:30 AM

How to be smarter than your investors – live with your customers

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How to be smarter than your investors – live with your customers

Steve Blank February 19, 2014 8:00 PM

Funding regional startups is a different ballgame. Here’s how it works

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Funding regional startups is a different ballgame. Here’s how it works

Steve Blank January 24, 2014 8:00 AM

Bigger in Bend: Building a regional startup cluster in Oregon’s resort town

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Bigger in Bend: Building a regional startup cluster in Oregon’s resort town

Steve Blank January 23, 2014 11:00 AM

When features disappear in an ‘upgrade’: How to stop Amazon, Apple, and Tesla from downgrading your stuff

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When features disappear in an ‘upgrade’: How to stop Amazon, Apple, and Tesla from downgrading your stuff

Steve Blank November 21, 2013 8:36 AM

Here’s how to show VCs what your competition looks like

Here’s how to show VCs what your competition looks like

Steve Blank November 11, 2013 11:31 AM

Your PC may already be compromised — by the NSA

Your PC may already be compromised — by the NSA

Steve Blank July 15, 2013 3:30 PM

When an entrepreneur fails from lack of nerve

Steve Blank December 26, 2011 7:00 AM